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National Waldorf education expert to address Loyola Community

Loyola press release - September 10, 2007

(New Orleans)—Loyola University New Orleans School of Mass Communication is sponsoring a free community lecture with internationally-known Waldorf education expert Torin M. Finser, Ph.D. Finser will speak about the advantages of Waldorf education and the sense of community that type of education can create, which is critical for the rebuilding of New Orleans. The lecture will be held Tuesday, September 18, 7 to 8:30 p.m., in Monroe Hall, Room 157.

Waldorf education was developed by Rudolf Steiner in 1919. Waldorf education is based on a developmental approach that addresses the needs of the growing child and maturing adolescent, striving to transform education into an art that educates the whole child. Finser, a former Waldorf teacher, he has been a keynote speaker at conferences in Asia, Europe, and North America, and he has also authored five books on the subject. He is the director of the Waldorf Teacher Education Program at Antioch University. Finser will have a few of his published books for sale at the lecture.

The Advertising Campaigns class of Anita Day, Ph.D., advertising sequence head and assistant professor of the School of Mass Communication, has scheduled this lecture as part of their semester-long main project, a campaign to help the local, nonprofit Hill School, a Waldorf Education private institution. Typically each year, the fall advertising campaigns class takes on a nonprofit client to help the New Orleans community. Creation of an advertising campaign for that client encompasses the entire class work for the semester. This year, the Hill School was selected. Like other nonprofits, the Hill School does not have resources to pay an agency to come up with an advertising campaign to promote the school, which has faced a severe reduction in enrollment after the 2005 hurricanes.

Additional opportunities exist for communication students to volunteer their skills. There is a nonprofit communication center at Loyola University, the Shawn M.Donnelly Center for Nonprofit Communication, which offers communication students an opportunity to assist nonprofit organizations with advertising and promotional campaigns, providing services as simple as the design of a flyer, or as complex as an integrated communications campaign.

For more information, please contact Anita Day at aday@loyno.edu or visit the Association of Waldorf Schools of North America Web site at http://www.awsna.org/ to learn more about Waldorf education.